strategies and skills for a new era Parvanta, Claudia F. creator author. Bass, Sarah Bauerle author. text bibliography mau 2020 monographic eng

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xvii, 324 pages : illustrations Your world, your health -- Communication 101 : what's health got to do with it? -- Getting it right : words, numbers, and meaning -- Health communication practice strategies and theories -- Creating meaningful health communication -- Media and communication channel selection and planning : the plot thickens -- Planning health communication interventions -- Implementation and evaluation -- Communication in the healthcare setting -- School health -- Workplace health. Claudia F. Parvanta, Sarah Bauerle Bass. Includes bibliographical references and index. Health Communication Health Education WA 590 P874 2020 9781284065879 (pbk.) 2018009707 DNLM 201012 20220830160458.0 1722056 eng